Retail and Foodservice
Given the significant impact that retailers and foodservice operators have on consumer meal decisions, and that beef and lamb face very strong competition from other categories within these outlets, it is necessary to encourage and support the evolution in red meat retailing and restaurant practice.
MLA's state based Business Development Managers provide on going assistance to both Retail and Foodservice sectors to raise industry standards in areas such as food safety, presentaion, red meat quality, customer service, and staff knowledge.
MLA's Retail and Foodservice sub-programs below are designed to achieve these outcomes. These are jointly funded by all species and sectors.
MLA's Retail sub-programs
MLA's Foodservice sub-programs
- Paddock to plate programs
- Chef's Club
- Chef's Special magazine
- Red Alert
More information:
For more information on any of the programs above, please contact the MLA trade marketing team
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