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MMfS State Coordination SA

Project start date: 30 April 2011
Project end date: 30 November 2013
Publication date: 12 May 2014
Project status: Completed
Livestock species: Sheep
Relevant regions: South Australia
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Summary

Making More from Sheep (MMfS) is a majority market extension program funded by Meat & Livestock Australia and Australian Wool Innovation. Phase II of MMfS commenced in South Australia with a business planning process in October 2010 and delivery from June 2011 until November 2013.
Natasha Morley from Rural Directions Pty Ltd was the State Coordinator with responsibility for planning, project implementation, monitoring and evaluation.
Delivery involving partner organisations provided best practice management information and tools to sheep producers with target KPIs exceeded across all three tiers of engagement categories. Seventy-eight events were delivered to 1448 participants. Satisfaction and value scores averaged across all events measured 8.64 and 8.21 respectively.

More information

Project manager: Renelle Jeffrey
Primary researcher: Rural Directions