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24 April 2024
Following a ‘soft’ return in 2023 post COVID-19, Japan’s Supermarket Trade Show (SMTS) came back in full swing this year as exhibitors and attendees revelled at the opportunity to once again be a part of Japan’s largest B2B trade show.

07 November 2022
MLA’s international markets team has always had a strong focus on building knowledge, education and inspiration for customers in key markets all around the world. Each year our team conducts thousands of activities to help position Australian red meat and grow opportunities for increased sales.

08 March 2022
With the gradual opening of various international borders, MLA has finally been able to activate parts of our international marketing program that have been mostly dormant for a couple of years. In the last few months, we’ve seen the return of face-to-face customer events and seminars, restaurant and retail promotions, and even trade events involving international travel.

27 June 2023
Global Markets Update: a note from Andrew Cox

18 April 2024
Last Friday, the US Department of Agriculture (USDA) published the April Livestock and Poultry: World Markets and Trade report, which included updated forecasts of US beef imports and exports. The forecasts show a substantial shift in prospective US trade flows. Although US export forecasts have been revised up slightly, US imports have been revised up by 184,000 tonnes carcase weight equivalent (cwe) to 1.89 million tonnes cwe. This means that the net trade balance for 2024 (exports minus imports) has been revised down 175,000 tonnes to minus 622,000 tonnes, the largest deficit since 2008.

13 March 2023
The first 2023 edition of MLA’s Global Markets Update (GMU) highlights the recently launched Aussie Meat Trade Hub, which has been in development for the past year. The previous platforms that MLA’s commercial partners used to deliver and receive information from customers and other stakeholders were outdated and dispersed across eight different websites, causing confusion for users. To address this issue, an overhaul was required. The hub will now serve as a one-stop shop for MLA’s commercial partners looking to grow their Australian red meat sales.

28 June 2022
In March, MLA’s international market leaders were able to come together face-to-face in Australia for the first time in over three years. Key on the agenda was improving consistency and collaboration across our 16 offshore locations, and ultimately for this financial year and beyond we will have only four large, global and scalable projects across the whole team

19 November 2018
MLA has updated its online global and domestic market snapshots with new consumer insights, market access developments and 2017-18 export performance data