Domestic Ad-hoc Consumer Insights projects 2014 - 2015
|Project start date:||01 July 2013|
|Project end date:||28 August 2014|
|Publication date:||28 August 2014|
|Livestock species:||Sheep, Goat, Lamb, Grassfed cattle, Grainfed cattle|
Beef and Lamb U&A - Learning from Usage & Attitude Matrix data (TNS Global)
You're Better on Beef - New communication platform evaluation and optimisation.
Foodservice - Bespoke study with Chefs in Australian Foodservice to get a measure on protein penetration on menus by species. Get a general level of understanding of MLA tools (i.e. MSA) etc.