Profitable Grazing Systems

“The advantage of the coaching focus of Profitable Grazing Systems is that it engages producers over time to build their understanding of information and provide opportunity to practise new skills. As the saying goes, ‘tell me and I forget, teach me and I may remember, involve me and I learn’”- Coach, Simon Vogt, Rural Directions

Participate in Profitable Grazing Systems

Are you interested in taking part in the Profitable Grazing Systems program? For more information on how to contact your local state co-ordinator please click here.

What is Profitable Grazing Systems?

Profitable Grazing Systems is a group based delivery program, which drives improved business performance outcomes for participating red meat producers with measurable impacts. The program takes a whole-of-farm business approach to improve business performance and key profit drivers. It enables industry best practice and new research findings to be customised to local environments and farming systems, keeping you ahead of the game. There is a strong focus on understanding the financial implications of making decisions.

Profitable Grazing Systems will develop producer’s skills and confidence, and with the support of a peer network and industry expert coach, implement these skills into your business to have the greatest impact on productivity and profitability.  There is a strong focus on understanding the financial implications of decisions. Producers will drive their own business improvement.

The program’s vision is to increase producer skills and capability, practice change and whole farm business improvement through increasing producer understanding of:

                     Business profit = management capability + evidence + value chain approach

Why get involved?

Producers can rest assured that this program will work for them. The Profitable Grazing Systems model and content has been extensively piloted with 130 goat, sheep and cattle producers across Australia managing over 1.5 million hectares working with 10 coaches.

Producers in the pilot program averaged an additional $30,000 or 39% improvement in profit from their businesses. Participating producers saw an increasing return on capital from an average of 1.8% to 2.5%*.

Built by industry for industry

2016 pilot results:

  • Piloted by 130 producers in 6 states, in 10 groups with 10 coaches
  • In 8/10 groups, all participants had either “made changes already” or “intended to make changes”. Changes ranged from adoption of technologies or infrastructure improvements, to changes in grazing management practices, use of feed budgeting, condition scoring livestock, setting goals and planning, improving financial management and record keeping.
  • The top three benefits producers indicated they received from participating were:
  1. Learning new skills and how to apply them to individual farming systems;
  2. Seeing and hearing what other producers are doing; and
  3. The opportunity to put numbers around decision-making.
  • The mid-term pilot review found that producer knowledge, attitude, skills and aspiration (KASA) audit scores increased from an average of 46% (pre-pilot), to 76%.

Course costs

Course costs will be set by your service provider. MLA will make an investment to support the collection of monitoring and evaluation results and support producer participation. This is designed to help ensure the courses are delivered to the highest quality

To find out more about the pilot click here

A webinar entitled Profitable Grazing Systems: what deliverers need to know was recorded on 31 May 2017. This webinar includes useful information for service providers looking to get involved in the program and explains the application process.


A webinar entitled Profitable Grazing Systems: Tips for writing a supported learning projectwas held on recorded on 10 August 2017. This webinar includes useful information for service providers about how to prepare supported learning projects and what some of the common mistake to avoid are. 


A webinar entitled Profitable Grazing Systems:monitoring and evaluation. What’s in it for you? was recorded on 23 August 2017. This webinar provides a comprehensive overview of the monitoring and evaluation requirements and processes for PGS, including how to develop KASA (skills) audits, deliverer self-assessment and participant feedback and reporting back to deliverers.


A webinar entitled Profitable Grazing Systems: Estimating economic impact of supported learning projects was recorded on 5 September 2017. During the webinar presenters Ian McLean Bush Agribusiness and Basil Doonan, PGS Interim National Coordinator discussed methods and recommendations for estimating the economic impact of supported learning projects. The key objective of PGS is to positively impact on business performance through upskilling producers in key areas of red meat production. Therefore deliverers will be expected to provide an estimate of the potential impact of their supported learning projects on the profitability of participating businesses. This webinar provides deliverers with a simple, defendable approach that they can use in estimating the likely impact of their Supported Learning Project.

A webinar entitled Profitable Grazing Systems: Recruiting producers for your Supported Learning Project was recorded on 4 October 2017. During the webinar Leanne Sherriff, PGS Interim National Coordinator discussed the importance of presenting a strong value proposition to producers to engage with supported learning projects. Leanne provides an overview of the approach, tools and resources that PGS State Coordinators have at their disposal to support PGS deliverers in recruiting producers for their Supported Learning Projects.


For more information 

More detailed information for producers can be found here

More detailed information for service providers can be found here 

PGS State Coordinators have been appointed and their contact information can be found below should you need it: 

Person and organisationStatePhoneEmail
Andrew McCartney, Condamine Alliance QLD 07 4620 0111 office@condaminealliance.com.au
Peter Schuster, Schuster Consulting NSW 0418 604 412 peters@schusterconsulting.com.au
Lyndon Kubiel, Vic DPI VIC 0418 532 085 lyndon.kubeil@ecodev.vic.gov.au
Mel Rae, Macquarie Franklin TAS 0408 137 379 mrae@macfrank.com.au 
Rebecca Wallis, AgInnovate WA (South) 0400 681 054 rebecca@aginnovate.com.au
Rebecca Mohr Bell, Argyll Consulting WA & NT 08 8977 0134 rebecca@argyllconsulting.com.au
Merri Tothill, Rural Solutions SA 04 2810 4867 meredith.tothill@sa.gov.au

The national coordinator for Profitable Grazing Systems is Christine Purdy.
E: cpurdy@mla.com.au
T: +61 (7) 3620 5246

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