Find out exactly how your red meat industry levies were invested last financial year in MLA’s Annual Report 2017–18, available in a new interactive online format for the first time.
By mid-2019, producers could have access to Numnuts – a new tool to improve pain relief outcomes during sheep husbandry, developed with MLA funding.
Australian red meat producers and stakeholders are invited to attend Red Meat 2018 in Canberra – with registrations now open and a strong program of activities unveiled.
myMLA offers personalised content, including relevant news, weather, events and R&D resources, a single password for key industry systems and customised market information and analysis.
Meat & Livestock Australia Ltd (MLA) strives to be the recognised leader in delivering world-class research, development and marketing outcomes that benefit Australian cattle, sheep and goat producers.
Working in collaboration with the Australian Government and wider red meat industry, MLA's mission is to deliver value to levy payers by investing in initiatives that contribute to producer profitability, sustainability and global competitiveness.
The new regional consultation model gives producers direct input into MLA’s R&D priorities.
Click on the icons below to find out more about how MLA invests in research & development and marketing on behalf of producers. Funding comes from transaction levies paid on livestock sales, the Australian government and voluntary contributions from industry partners.
MLA is investing $66.9m on behalf of grassfed cattle producers in 2018-19.
MLA is investing $14.7m on behalf of grainfed cattle producers in 2018-19.
MLA is investing $47.3m on behalf of sheepmeat and lamb producers in 2018-19.
MLA is investing $1.2m on behalf of goat producers in 2018-19.
MLA invested $39.8m on behalf of supply chain levy payers in 2018-19.
The new Spring Lamb marketing campaign ‘Too Easy’ has been developed to inspire people aged 18-44 years to eat lamb more often, by challenging the perception that lamb is hard to cook and not suitable for an everyday option.
Check out on-farm innovations on sheep and cattle properties around Canberra with these producer tours, hosted as part of MLA's Red Meat 2018 from 20–23 November.
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At more than $219 million a year, neonatal lamb loss is a huge cost to sheep producers. An MLA-funded project will dig deeper into the causes of dystocia, which contributes to 50% of losses.
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Building on the CashCow project, the new 'Sweet Spot' project is being funded by MLA to better understand the relationships between pasture utilisation and breeder productivity.
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Journalists from the largest media outlets in China dined on Aussie beef and lamb cooked by Corporate Chef Sam Burke (pictured front) at MLA's head office during a Taste Australia tour.
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