Serving red meat and livestock producers
Fostering the long-term prosperity of the Australian red meat and livestock industry.
LEARN HOW
You’re Thinking Beef 2022 now live
You’re Thinking Beef 2022 now live
Wondering “what’s for dinner?” Check out our new beef campaign, You’re Thinking Beef, for quick and easy weeknight meal inspiration.
2022 Lamb Campaign now live
2022 Lamb Campaign now live
The highly anticipated 2022 Lamb Campaign is now officially live!
'The Lost Country of the Pacific’ celebrates Australia reuniting with the rest of the world after years of isolation.
Reporting on 50 saleyards and producing 70 market reports per week
Growing demand for red meat in over 100 global markets
Contributing to producer profitability, sustainability and global competitiveness.
Driving innovation on and off-farm
Research, development & adoption
MLA invests in research, development and adoption projects with a wide range of partners including producer groups and research organisations.
Extension, training & tools
MLA supports extension and training opportunities with events and practical information, tools and calculators to assist producer decision making.
Research priorities - get involved
MLA’s regional consultation process empowers producers to directly influence the on-farm research areas their levies are invested in.
Investing in world-class research, development and marketing
Latest news and events
News
Events
Liver fluke management in cattle and making informed decisions while fertiliser and land prices are high, Producer Demonstration Site (PDS) – field day
Mudgegonga Hall, 1395 Myrtleford-Yackandanda Road, Mudgegonga, VIC
Workshop - Healthy subsoils produce more red meat
Mansfield Hotel function room, 86 High Street Mansfield VIC
Ewe Lamb DST Workshop | Wagga Wagga
Glenfield Park Community Centre
