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NB2: QDAF delivery of Pathway to Practice pillar of Northern Breeding Business program

Project start date: 06 July 2022
Project end date: 13 December 2023
Project status: In progress
Livestock species: Grass-fed Cattle
Relevant regions: Northern Australia

Summary

The Pathways to Practice project will actively engage northern beef producers in the use of objective data to inform business decisions and provide a direct conduit from research and development outcomes to changes in business practice. The vehicle for achieving business practice change will be through the recruitment of 30-40 collaborating producers, in groups of 5 to 10 businesses, who have agreed to participate in the development, education, training and (or) adoption activities. These producer groups will be supported by local beef producers (employed as coordinators), agricultural department extension staff and (or) consultants to facilitate groups.

The focus of the Pathways to Practice project is adoption and practice change, led by producers for producers, thereby maximising the opportunity for peer-to-peer communication as the primary method of creating, acquiring, testing and implementing innovations.