D.NRM.2501 - Medibus Insights from GPs and Dietitians
| Project start date: | 25 October 2024 |
| Project end date: | 30 June 2025 |
| Publication date: | 24 July 2025 |
| Project status: | Completed |
| Livestock species: | Grain-fed Cattle, Grass-fed Cattle, Sheep, Goat, Lamb |
| Relevant regions: | National |
Summary
The purpose of this research is to measure the impact of MLA's nutrition communications on the role of red meat in a healthy diet with GPs and dietitians. In F25 Our KPIs were met as 49% of GPs and dietitians indicated they would recommend red meat 3-4 times per week and 62% agreed that MLA resources are relevant and credible.
Objectives
Bi-annual attitudinal tracker of dietitians and GPs attitudes as part of IQVIA Medibus study, including red meat recommendations.
More information
| Project manager: | Monique Cashion |
| Contact email: | reports@mla.com.au |
