K.AMA.2601 - Aussie Meat Academy Korea 2025/26

Project start date: 01 September 2025
Project end date: 29 June 2026
Publication date: 09 September 2026
Livestock species: Grain-fed Cattle, Grass-fed Cattle, Sheep, Goat, Lamb, All species
Relevant regions: International

Summary

Aussie Meat Academy is MLA's industry education program in Korea - delivering seminars, workshops, networking events and ambassador-led activities that build knowledge, skills and engagement with Australian beef and lamb across the foodservice, retail and trade sectors.

Objectives

The program aims to improve knowledge, confidence and preference for Australian red meat among foodservice, retail and trade professionals - leading to increased advocacy, stronger commercial relationships and greater utilisation of Australian beef and lamb in the South Korean market.

More information

Project manager: Travis Brown
Contact email: reports@mla.com.au