N.TBD.2501 - TBD FY2025
| Project start date: | 11 July 2024 |
| Project end date: | 30 June 2025 |
| Publication date: | 11 August 2026 |
| Project status: | Completed |
| Livestock species: | Grain-fed Cattle, Grass-fed Cattle, Sheep, Goat, Lamb, All species |
| Relevant regions: | International |
Summary
This project focused on delivering marketing and promotional support for North American foodservice and retail customers, as well as program support for importers/exporters.
Objectives
The key objective of this project was to grow awareness and preference for Australian beef, sheepmeat and goatmeat in North America.
More information
| Project manager: | Andy Groneman |
| Contact email: | reports@mla.com.au |

