BeefUp forum | Morven, Qld

With under a month still to run in the calendar, 2025 has already seen a new benchmark for Australian red meat exports. Beef exports have reached a record high and are on track to exceed 1.5 million tonnes. It will also be the second-largest year on record for sheepmeat exports (behind only 2023 and 2024), a record year for goatmeat exports, a record for total red meat exports, and the largest live cattle export in five years.

In recent months, Meat & Livestock Australia (MLA) has been making waves across North America. From bustling cities to vibrant culinary communities, MLA’s efforts are sparking new connections, building brand love and opening doors for Aussie beef and lamb like never before.

Meat & Livestock Australia (MLA) China hosted two ‘Aussie Red Meat Seminars’ in Xiamen on September 15 and another in Beijing on September 17 and were delighted to welcome two distinguished guests.

In Southeast Asia, with markets’ growth and increased utilisation of Australian beef and lamb across modern channels, the delivery of Aussie Meat Academy (AMA) programs expanded this year. These initiatives are designed to build capability among trade and food professionals and ensure our products remain the preferred choice for chefs, distributors and retailers.

Final Report

Gulfood is the first and biggest food and beverage sourcing and innovation show of the year.

Exposure to long periods of heat during travel negatively impacts livestock’s welfare and productivity. Planning ahead can make a significant difference – read our top tips.

Prolonged dry conditions across SA prompted sheep producer Lachie Smart to implement on-farm containment feeding. In this strategic management approach, animals are fed in a designated area to protect pasture, manage nutrition and reduce erosion during adverse conditions, helping to maintain ewe productivity.

Australia’s red meat industry is demonstrating resilience, productivity gains and strong global demand in 2025, with record production, high prices and export performance forecast across beef, sheepmeat and goat sectors, according to Meat & Livestock Australia’s latest Top 10 trends of 2025 report