China in-market immersion programme (Stage 1 SCAN)
| Project start date: | 05 May 2014 |
| Project end date: | 30 July 2014 |
| Publication date: | 20 August 2014 |
| Project status: | Completed |
| Livestock species: | Sheep, Lamb, Grassfed cattle, Grainfed cattle |
| Relevant regions: | National |
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Download Report
(3.7 MB)
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Summary
The project seeks to understand the key current and impending changes in the populations of China and how this will impinge on meat and consumption demand over the next decade.
Key findings were discussed within final report and 11 recommendations were made regard what actions should be taken by Australian meat industry to capture value from those changes.
More information
| Project manager: | Christine Pitt |
| Primary researcher: | The Futures Company |
