Consumer Beef Sensory Testing – Parent Child
Project start date: | 01 December 2014 |
Project end date: | 31 January 2015 |
Publication date: | 31 January 2015 |
Project status: | Completed |
Livestock species: | Grassfed cattle, Grainfed cattle |
Summary
At the direction of MLA, Tastepoint was contracted to conduct two consumer sensory 'picks' of beef samples and submit all data. Tastepoint was required to recruit untrained consumers, arrange test venues and conduct the sensory testing to determine potential differences in generational preferences of the eating quality of beef.