E.MLA.0002 - Project Emporium - Online summary
This project improved the design of the myMLA platform.
Project start date: | 08 April 2022 |
Project end date: | 22 January 2023 |
Publication date: | 02 October 2024 |
Project status: | Completed |
Livestock species: | Grain-fed Cattle, Grass-fed Cattle, Sheep, Goat, Lamb |
Relevant regions: | National |
Summary
This project is second phase of the evolution of myMLA (myMLA 2.0) over the next six to 12 months involves improving the user experience through personalised and relevant information as well as providing MLA with a unified view of users through the addition of new features and functionality. This includes integrating myMLA with MLA's CRM and providing an e-commerce facility on myMLA.
This is the initial phase which is the design stage which UX/UI and solution design.
Objectives
To increase engagement with and impact of MLA's communication with key industry stakeholders.
Benefits to industry
A better platform for MLA's key audiences to access our main products and services.
More information
Project manager: | Paul Hutton |
Contact email: | reports@mla.com.au |
Primary researcher: | Niteco Pty Ltd |