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L.ADP.2504 - CMA: Adoption Events 2025 (BeefUp, MeatUp & LAU) Deliverable

Summary

This CMA will enable the delivery of four BeefUp, three MeatUp and two Livestock Advisor Update (LAU) forums red meat producers and advisors.

Objectives

The objectives of these awareness raising events are to demonstrate the value of MLA investments, drive productivity and practice change by connecting producers to MLA adoption services and upskill advisors and others in the supply chain on MLA's latest research, technology and best management practices. In total these events aim to engage 700 red meat producers and 40 advisors.

More information

Project manager: Sally Leigo
Contact email: Reports@mla.com.au