V.ISC.2308 - ISC Comms & Adoption FY24 Deliverable
| Project start date: | 02 August 2023 |
| Project end date: | 30 June 2024 |
| Publication date: | 06 August 2024 |
| Project status: | Completed |
| Livestock species: | Grain-fed Cattle, Grass-fed Cattle, Sheep, Goat, Lamb |
| Relevant regions: | National |
Summary
This CMA is to support the delivery of a range of ISC communications and adoption activities as part of the ongoing implementation of the ISC Communications, Stakeholder Engagement and Adoption Strategy.
Key items include:
- Development (design and production) of a range of ISC branded publications and promotional material for use at events.
- Development (design and production) of a range of ISC branded publications and promotional material and other expenses to support ISC projects, including the ‘Livestock Marketing Campaign’ and ‘Stand by what you sell’ workshops.
- Development (design and production) of a range of digital material including filming and video production, animation and illustration services and graphic design.
- Funding to cover ISC Sponsorship of appropriate industry events/activities.
- Funding to cover ISC Advertising in a range of LMC targeted publications and key online platforms as a way to access stakeholders when COVID restrictions are in place and attendance at events is not possible.
- Strategic communication and adoption advice, project management, research and surveys as part of the MER framework and other additional support.
- Other development and production costs that may arise throughout the year.
Objectives
This CMA will facilitate the development of a range of low-risk but important products to build awareness of the ISC, the integrity system as a whole and the range of integrity programs (LPA, NLIS, eNVD and LDL). All activities/products will be initiatives outlined in the Communication, Stakeholder Engagement and Adoption Strategy and supporting program communication plans currently being implemented.
More information
| Project manager: | Sheree Young |
| Contact email: | reports@mla.com.au |
