E.AEA.2025 - Red Meat Ambassador Activations FY25
| Project start date: | 12 July 2024 |
| Project end date: | 30 June 2025 |
| Publication date: | 12 March 2026 |
| Project status: | Completed |
| Livestock species: | Grain-fed Cattle, Grass-fed Cattle, Sheep, Goat, Lamb |
| Relevant regions: | National |
Summary
Red Meat Ambassadors who have completed the Red Meat Ambassador program are utilised in events to engage with the community and in the schools program to educate teachers and students on the credentials of the Australian red meat industry.
Objectives
Red Meat Ambassadors are utilised at events and in the Australian Good Meat Education schools program to educate and improve perceptions towards the Australian red meat industry.
More information
| Project manager: | Samantha Jamieson |
| Contact email: | reports@mla.com.au |
