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F.EVA.2011 - Producer Adoption 2023 Impact Assessment Finalisation

The Producer adoption program at MLA completed an annual impact assessment for producer adoption projects completed calendar year 2023.

Project start date: 18 June 2024
Project end date: 23 December 2024
Publication date: 24 July 2025
Project status: Completed
Livestock species: Grass-fed Cattle, Sheep
Relevant regions: National

Summary

The Producer adoption program at MLA completed an annual impact assessment for producer adoption projects completed calendar year 2023. This project will result in the calculation of benefits realised by delivery of the Adoption program and finalise impact assessment reports.

Objectives

•    Review the Producer Demonstration Sites (PDS) projects that were completed in 2023 and complete an analysis to determine the $/ha benefit from these projects for those that showed eligible and worthwhile reportable benefits.
•    Using the data obtained from the above PDS milestone and final reports, calculate the adoption curve (to 2045) and complete the PDS impact assessment report templates. 
•    Review the PGS, EDGEnetwork, MeatUp and BeefUp draft individual impact assessment templates provided by MLA, calculate the adoption curve and make any required edits.

Key findings

The data obtained in this project is reported in the annual Producer Adoption Outcomes Report available in related resources.

Benefits to industry

Analysis of available adoption and impact data for investments made in the MLA Producer adoption program allow us to report on the impact to industry of these investments and identify which programs have the greatest adoption rates and return on investment. This data is reported in the annual Producer Adoption Outcomes Report available in related resources.

Future research

Further investment is required into impact assessment of MLA products on an annual basis.

More information

Project manager: Hilary Connors
Contact email: reports@mla.com.au