K.AMA.2501 - Aussie Meat Academy - Korea FY 25
| Project start date: | 01 July 2024 |
| Project end date: | 30 June 2025 |
| Publication date: | 30 January 2026 |
| Project status: | Completed |
| Livestock species: | Grain-fed Cattle, Grass-fed Cattle, Lamb |
| Relevant regions: | International |
Summary
Introduce the benefits of Australian beef to more trade, end users and consumers with a view to growing and maintaining distribution. Aussie Meat Academy (AMA) activities will work in a synergistic fashion to support and drive other investments across other projects.
Objectives
- Deliver 20+ AMA activities across education institutes, importers, retail and foodservice providers with an average 85% and above satisfaction rate.
- New advocates identified for Lambassador (2) Aussie Beef Mates (2).
More information
| Project manager: | Travis Brown |
| Contact email: | reports@mla.com.au |
