MLA launches Australian Beef the Greatest

MLA launches Australian Beef the Greatest

Australian consumers will be left without a doubt that Australian beef is the greatest with the launch of MLA’s new domestic beef campaign.

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Good biosecurity practices protect livestock producers

Good biosecurity practices protect livestock producers

Livestock producers who complete a farm biosecurity plan, and regularly review their biosecurity practices, know they’re doing their best to protect their business.

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Red Meat 2017 to showcase markets, innovation and profit drivers

Red Meat 2017 to showcase markets, innovation and profit drivers 

Australian red meat producers interested in learning more about the future of their industry and new opportunities to improve their profitability are invited to attend MLA’s Red Meat 2017 event in Alice Springs on 21-22 November.

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Investing in red meat's future

Meat & Livestock Australia Ltd (MLA) strives to be the recognised leader in delivering world-class research, development and marketing outcomes that benefit Australian cattle, sheep and goat producers.

Working in collaboration with the Australian Government and wider red meat industry, MLA's mission is to deliver value to levy payers by investing in initiatives that contribute to producer profitability, sustainability and global competitiveness.

The new regional consultation model gives producers direct input into MLA’s R&D priorities.

Meat & Livestock Australia Ltd (MLA) is a producer-owned, not-for-profit organisation that delivers research, development and marketing services to Australia's red meat industry.

Market Information

EYCI (¢/kg cwt)

EYCI (¢/kg cwt)
'15 '16 '17

NTLI (¢/kg cwt)

NTLI (¢/kg cwt)
'15 '16 '17

About your levy

Click on the icons below to find out more about how MLA invests in research & development and marketing on behalf of producers. Funding comes from transaction levies paid on livestock sales, the Australian government and voluntary contributions from industry partners.

Grassfed cattle

MLA is investing $67.6m on behalf of grassfed cattle producers in 2016-17.

Grainfed Cattle

MLA is investing $12.7m on behalf of grainfed cattle producers in 2016-17.

Sheep

MLA is investing $45.6m on behalf of sheepmeat and lamb producers in 2016-17.

Goats

MLA is investing $1.3m on behalf of goat producers in 2016-17.

Supply Chain

MLA is investing $43.8m on behalf of supply chain levy payers in 2016-17.

Latest Marketing Campaign

Australian Beef is the greatest meat on earth is the message from MLA’s new Beef campaign which inspires consumers to reconnect with beef by incorporating messages spanning versatility, nutrition, provenance, welfare, sustainability and eating quality.

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News

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