Meat Standards Australia

MSA_Graded_small.jpgMeat Standards Australia (MSA) was developed by the Australian red meat industry to improve the eating quality consistency of beef and sheepmeat. The system is based on almost 700,000 consumer taste tests by over 100,000 consumers from nine countries and takes into account all factors that affect eating quality from the paddock to the plate.

MLA supports MSA program participants through creating opportunities for businesses to adopt eating quality principles.

Learn more about the MSA program by clicking on the links below or contact:

Phone: 1800 111 672

Email: msaenquiries@mla.com.au

Register for the upcoming MSA Meat Science Course

Learn about the science behind your favourite cut of red meat at the upcoming Meat Standards Australia Meat Science Course.

The biannual course, Facilitated by Dr John Thompson formerly of the University of New South Wales and Beef CRC, and Dr Graham Gardner from Murdoch University, covers all the scientific elements affecting the eating quality of red meat, from production through to the consumer. 

Running from Monday, November 27 to Friday, December 1, the course will be held at the MLA Brisbane office (Level 2, 527 Gregory Tce, Fortitude Valley QLD 4006). 

Follow this link to download the registration form. 

For more information, or to return your completed registration form email msaenquiries@mla.com.au or phone 07 3620 5217

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