Scoping the functional properties of red meat and opportunity spaces in preventative health and wellbeing
| Project start date: | 22 May 2017 |
| Project end date: | 06 October 2017 |
| Publication date: | 31 October 2017 |
| Project status: | Completed |
| Livestock species: | Sheep, Goat, Lamb, Grassfed cattle, Grainfed cattle |
| Relevant regions: | National |
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Summary
The aim of the project was to scope opportunity spaces for red meat consumption in the preventative health mega-trend, identify potential products that can impact these opportunity spaces.
Fourteen opportunity spaces for red meat products have been identified which present an excellent opportunity for the red meat industry to transform commodities into value- added meat products and capture additional revenue.
More information
| Project manager: | Henry Dong |
| Primary researcher: | CSIRO |
