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D.IRB.2022 - IRB Channel

Project start date: 09 July 2021
Project end date: 29 June 2022
Publication date: 05 February 2024
Project status: Completed
Livestock species: Grain-fed Cattle, Grass-fed Cattle, Sheep, Goat, Lamb
Relevant regions: National

Summary

Retail butcher engagement, channel and Industry support. Provide industry sponsorship for Australian Butchery Team to compete at World Butcher Challenge, sponsorship for stakeholder event AMIC, TAFE workshop support. Development of ABG podcast and beef and lamb new product development.

Objectives

Retail butcher engagement, channel and Industry support. Provide industry sponsorship for Australian Butchery Team to compete at World Butcher Challenge, sponsorship for stakeholder event AMIC, TAFE workshop support. Development of ABG podcast and beef and lamb new product development.

More information

Project manager: Doug Piper
Contact email: reports@mla.com.au