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D.BBD.2023 - Butcher Engagement

Project start date: 22 July 2022
Project end date: 30 June 2024
Publication date: 05 February 2024
Project status: In progress
Livestock species: Grain-fed Cattle, Grass-fed Cattle, Sheep, Lamb
Relevant regions: National

Summary

Engage agency and Develop content for Australian Butchers Guild Website, develop and stock ABG online butcher shop. Create 12 episodes of the Australian Butchers Guild Podcast, Butchers Paper EDM all programs all feed into the ABG website to inform and engage the independent retail butcher channel. and podcast creation to engage with independent butcher channel to assist with red meat knowledge.

Objectives

Programs to engage the Independent Retail Butcher channel.

More information

Project manager: Doug Piper
Contact email: reports@mla.com.au