E.CAM.2024 - MLA Corporate Affairs activity
| Project start date: | 01 July 2023 |
| Project end date: | 30 June 2024 |
| Publication date: | 03 May 2024 |
| Project status: | Completed |
| Livestock species: | Grain-fed Cattle, Grass-fed Cattle, Sheep, Goat, Lamb |
| Relevant regions: | National |
Summary
This project covers corporate media activity and opportunities. This includes advertising for corporate activities including the MLA Updates, paid partnerships such as VirtuAg, or other ad hoc advertising. It also includes corporate activities such as media information sessions (approximately two per year) and other activity associated with red meat positioning. It also includes media training for MLA spokespeople.
Objectives
The objective of this activity is to ensure MLA has a strong and positive corporate profile, responding appropriately to the needs of our industry and government investors.
More information
| Project manager: | Brad Pfeffer |
| Contact email: | reports@mla.com.au |
