Making More from Sheep Webinar Program

Summary

Making more from sheep (MMfS) is the key extension and communication program for MLA and AWI for the Sheep Industry. The delivery of a series of webinars took place from December 2016 through to early 2017 for the sheep industry.

The initial series of webinars were successful in that they were:

• well attended (between 60 and 110 producers attending each webinar)
• rated well with evaluation data indication satisfaction and relevance scores of ~8/10
• reasonably cost-effective (av. cost per Webinar ~$3500).

The aim of this project was to continue the delivery of a 12-month national webinar series for sheep producers, covering topics aligned to the online MMfS manual, providing participants with fundamental information to support practice change and increase their productivity and profitability. 

Success in achieving milestones would be best summarised as follows:

• The average attendance for webinars to date is 102 per webinar.
• egistrations for the series are at a total of 1077. 
• The number of attendees and registrations increased at each milestone date.
• The satisfaction and value ratings are averaging 4.2 and 4.0 out of 5 respectively
• .92% of attendees are saying that they would recommend the webinar series to another producer.
• 36% of attendees said they will make a practice change after listening to the webinars

All webinars have subsequently been hosted on the Making More from Sheep website. 

The total cost of delivery came to $110,993.83. Per producer attending the webinars (2459 in total) this comes to a cost of delivery of $45.15.