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Supply chain capability building for producers - Phase 2

Project start date: 01 April 2015
Project end date: 30 March 2021
Publication date: 19 December 2020
Livestock species: Grain-fed Cattle, Grass-fed Cattle
Relevant regions: NSW, Victoria, South Australia, Queensland
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Summary

The aim of this project was to develop a simple tool for producers to measure and report their sustainability to underpin the Teys brand messaging by building producer capability in customer demands and identifying opportunities for continuous improvement in sustainable beef production.

The Framework was updated based on producer feedback and Australian Beef Sustainability Framework updates. It was intended that the updated standard be trialled with a second round of pilot producers, however due to COVID 19 travel restrictions and border closures and the decision by Teys Australia to finalise the project, this was unable to be completed.

Objectives

The objective of this project was to develop a simple tool for producers to measure and report their sustainability to underpin the Teys brand messaging by:

  • building producer understanding of Teys' customer's expectations regarding to sustainability credentials  
  • identifying opportunities for continuous improvement in sustainable beef production
  • supporting the Australian beef industry's effort to measure and report sustainability indicators as part of the Australian Beef Sustainability Framework. 

Key findings

The draft Teys Australia Sustainability Self-Assessment Tool includes an outcomes-based approach to allow producers to demonstrate the actions they are taking to operate sustainability.

There is no 'one size fits all' when working across diverse operations, production systems and geographic locations. This project demonstrated that an outcomes-based approach is feasible.

The self-assessment phase of the project highlighted the need for user-friendly assessment tools due to variations in information technology (IT) access and/or IT literacy.

Benefits to industry

Benefits to the industry from this project and from continued investment in this area include continued development of producer capability in understanding and meeting current and future market requirements for sustainability and a bridging of the gap between producers and consumer requirements and expectations.

MLA action

MLA will continue to work with Teys and other interested value chains to further develop the self- assessment tool. 

Future research

Further development of the sustainability self-assessment tool to align with the Australian Beef Sustainability Framework and reduce complexity and cost of assessment, whilst maintaining integrity of the assessment method.

Related resources

More information

Contact email: reports@mla.com.au
Primary researcher: Food & Veterinary Services Pty Ltd